So much information, so little time. What’s going to make you stand out and get noticed?

It’s simple: originality, having an opinion, and showing up (a lot).

Here’s the stand out recipe

1. Create original content
2. Have an opinion and be … (oh wait for this one!) — honest — and WHO you are
3. Be consistent

If you do all 3 and repeat them over and over, something ‘magical’ happens. You begin to build relationships. And what happens when you build strong relationships? That’s right. You build trust. And then what happens when you build trust? People buy from people (and brands) they know, like, and trust.

And bonus points go to the person (or online brand) who can shine a light on a problem, struggle, situation, issue, and offer a solution.

After you repeat this over and over and over, your audience will come to you. ‘Hello, is it me you’re looking for?’ Remember that lyric from Lionel Richie? Haha. Showing my age again.

Now get to it.